by Editorial Team | Nov 6, 2023 | AI, Asia, Asian American, Culture, DEI, Multicultural Marketing, Research Projects
By Iris Yim Over the past three weeks, I have had the opportunity to attend three conferences in marketing and adverting in different parts of the world and observed different reactions and approaches to integrating AI in the creative industry. The ANA...
by Editorial Team | Oct 17, 2023 | AI, DEI, Multicultural Marketing
By Iris Yim The world of multicultural marketing faces a double-edged challenge – the aftermath of the affirmative action ruling and the often-overlooked AI revolution. Last week, I attended the 2023 ANA multicultural marketing conference in Las Vegas,...
by Editorial Team | Jan 6, 2023 | Asian American, Culture, DEI, Multicultural Marketing
By Brittany Chiu American Girl, the doll maker, recently just released their “Girl of the Year” for 2023. Her name is Kavi Sharma, short for Kavika. As you might have guessed from the name, Kavi is Desi. She’s from New Jersey and loves to sing...
by Editorial Team | Nov 27, 2022 | Culture, DEI, ERG, Multicultural Marketing
By Brittany Chiu I have a love-hate relationship with my name—Brittany. My father said that he liked the name for what it is, but I always suspected that it was because my older cousin is named Tiffany. I don’t think there is any name out there in the world...
by Editorial Team | Nov 3, 2021 | DEI, Multicultural Marketing
By Misha Gandhi Unlike their parents and previous generations of Asian Americans, today’s Asian youth are more outspoken and active in civic movements. They take action for themselves to represent their Native, Hawaiian, Asian American, and Pacific Islander...
by Editorial Team | Nov 3, 2021 | Culture, DEI, Multicultural Marketing
By Brittany Chiu Jackie Robinson became the first black player to be inducted into the MLB Hall of Fame while Roberto Clemento the first Hispanic player in 1973. But what about Asian players? Baseball has been a hot sport in Japan, Korea, Taiwan, and the...